
Innovation in Interaction
YEG! designs and produces communication events and draws its inspiration from the MAYA (Most Advanced, Yet Acceptable) principle.
The mission of YEG! is to improve interaction between companies and their target audience, through painstaking research into the world of innovation and the vertical design of data-driven events.

Go Digital
A real digital evolution also includes culture and processes.
YEG! is dominating this exciting change that offers tools that were – until now – unthinkable and improve the effectiveness of every business performance process.

d*Motion
dMotion, the YEG! method, collects real and concrete data from any type of user, experience, and interaction.
It is therefore able to return key KPIs to build a process of continuous fine tuning, to refine brand performance, improve its dialog with its target audience and produce increasingly effective and focused content.

Propretary Formats
Our proprietary formats help to create a corporate culture and identity by focusing on the interconnection between the company and its image.
They convey information, updates, and training content in an original way.

MICE Business Unit
YEG! MICE builds engaging and exclusive experiences, memorable projects with extensive international visibility.
25 years of experience in large-scale productions ensures the required oversight and perception to make any kind of message go viral.

International Business Unit
This is the Group’s unit that specializes in managing our large international clients.
Our highly specialized, multilingual team is split between our headquarters in Milan and our branches in London, Istanbul and Jacksonville.

Pharma & Healthcare
This is the Group’s business unit that specializes in planning and management for the Healthcare & Pharma industry and in managing medical meetings & conferences.
The team boasts solid experience and specific expertise in codes of ethics and communication.

YEG! Rome
Nel cuore della capitale l’hub di progettazione e l’integrazione di eventi ibridi e digital, creatività e video.
YEG! Roma fornisce post produzione e CGI, realizza spot, video emozionali, filmati industriali, documentari, programmi televisivi, cartoon e motion graphic sia 3D che 2D.
T. +39 06 45499250

Ventana Group
The Ventana Group is the Group company that specializes in Incoming and Leisure Travel.
This is a brand with a long and proven track record and an ever-changing, ever-listening and ever-growing company with two distinct and complementary identities: that of creative travelers and communicators, with a passion for organization.l’organizzazione.

FACTORY Studios
This is the YEG! think tank. It is a content creation lab that supports the daily need for creative formats that YEG! offers to its clients.
A dedicated team of authors, storytellers, video makers and visualizers work to bring the world of events increasingly in line with that of television.